Use of social media for promoting Research4Life
Did you know that there are 5.17 billion social media users worldwide, with the average user active on 6.7 platforms each month? You can leverage this reach to promote Research4Life resources within your institution, helping researchers, students, and faculty access vital content. Platforms like LinkedIn, which is increasingly used by academics, offer a powerful way to connect with your community.
In this webinar, we’ll show you how to use social media effectively to raise awareness of Research4Life resources. You’ll learn key skills like writing optimized posts, creating engaging visuals with free tools like Canva, and tailoring content for platforms such as LinkedIn and Facebook. Posts with relevant images can get 94% more views! Join us to become proficient in using social media to enhance the visibility of Research4Life in your institution.
This webinar will be presented by Leah Kinthaert (Research4life co-Chair of Communications and Marketing Committee), Senior Social Media & Content Manager, Corporate Communications, Taylor & Francis Group . The webinar will take place on Wednesday 9 October at 15:00 Central African Time & Central European Time.
